Know shit from Shinola
18montrose is one of the few places in the UK you can get your mitts on Detroit-based leather goods brand Shinola.
Combining the industrial heritage of the American midwest with contemporary quality, Shinola specialise in watches and all things leather; from bags to basketballs, each product is made with an exacting eye for detail and unparalleled levels of craftsmanship.
Today’s Shinola was launched in 2011 by Tom Kartsotis as a reboot of an American shoe polish brand which ceased trading in 1960. The original Shinola had left its imprint on the cultural lexicon of Detroit with the 1940s slang: "You don't know shit from Shinola" – an insult based on the colour and texture of the brown shoe polish.
Fast-forward to 2016 and we’re stocking the Shinola Runwell Chrono watch – classic aesthetic combined with the finest components, it’s guaranteed to run well… Add in leather journals, wallets and bags (all made in the States) and you’ll see that there is a pretty big difference between shit and the Shinola of today.